FOX pulled a fast one here, using only the first nine innings of the 15 inning marathon for the telecast rating.  It’s not uncommon to cut off the national rating at the time of the last national commercial, but this is an abuse of the rule.  As such, the data is posted below but without any analysis.

(EDIT:  upon further investigation, they used the same procedure in 2002 - the infamous tie game in Milwaukee.  Regardless, it is misleading.  They don’t do it for regular season or post-season games and they don’t do it for any other sport.)

Major League Baseball All-Star Game
1992-2007 ORIG DAY S TIME Median HHLD     P18-49     M18-49     P18-34     M18-34     P2+ Male Skew
Ratings and Aud Comps Age RTG RTG RTG RTG RTG (000) %
            COMP COMP COMP COMP    
                       
MLB ALL STAR GAME-07/14/1992 CBS .T….. 8:39 PM 42 14.9 8.3 11.4 7.6 9.9 21981 64
San Diego           45 30.6 23 14.9    
                       
MLB ALL STAR GAME-07/13/1993 CBS .T….. 8:40 PM 42 15.6 8.4 11.5 7.7 10.5 22306 65
Baltimore           45.2 30.7 22.6 15.3    
                       
MLB ALLSTAR GAME-07/12/1994 NBC .T….. 8:40 PM 42 15.7 8.6 11.9 7.9 11.3 22015 66
Pittsburgh           47.3 32.3 23.3 16.5    
                       
ML ALL-STAR GAME-07/11/1995 ABC .T….. 8:29 PM 43 13.9 7.1 9.5 6.8 9.2 20163 63
Texas           42.9 28.5 21.6 14.4    
                       
BASEBALL ALL-STAR GAME-07/09/1996 NBC .T….. 8:37 PM 46 13.2 6.7 8.8 5.9 8.1 18479 63
Philadelphia           44.4 28.8 20.1 13.7    
                       
FOX MLB ALL-STAR GAME-07/08/1997 FOX .T….. 8:35 PM 43 11.8 6.1 8.4 5.5 7.8 16723 65
Cleveland           45 30.6 20.5 14.4    
                       
BASEBALL ALL-STAR GAME-07/07/1998 NBC .T….. 8:37 PM 45 13.3 6.9 9.5 6.4 8.9 18970 65
Denver           44.9 30.4 20.7 14.5    
                       
FOX MLB ALL-STAR GAME-07/13/1999 FOX .T….. 8:51 PM 46 12.0 6.1 8.2 5.1 6.8 17640 65
Boston           42.6 28.5 17.7 11.8    
                       
BASEBALL ALL-STAR GAME-07/11/2000 NBC .T….. 8:46 PM 46 10.1 5.3 6.8 4.8 6.2 14714 63
Atlanta           44.7 28.6 19.8 12.9    
                       
FOX MLB ALL-STAR GAME-07/10/2001 FOX .T….. 8:41 PM 46 11.0 5.6 7.6 5.0 6.8 16029 65
Seattle           43.2 29 19.1 12.8    
                       
FOX MLB ALL-STAR GAME-07/09/2002 FOX .T….. 9:07 PM 47 9.5 5.2 7.0 4.4 6.2 14653 66
Milwaukee           44.7 30.1 18.9 13.1    
                       
FOX MLB ALL-STAR GAME-07/15/2003 FOX .T….. 8:33 PM 48 9.5 4.6 6.6 4.0 5.6 13810 68
Chicago (AL)           43 30.1 18.8 13    
                       
FOX MLB ALL-STAR GAME-07/13/2004 FOX .T….. 8:42 PM 46 8.8 5.0 7.0 4.3 5.7 13995 65
Houston            46.4 31.8 20.0 13.2    
                       
FOX MLB ALL-STAR GAME-07/12/2005 FOX .T….. 8:40 PM 47 8.1 4.3 6.0 3.9 5.3 12330 67
Detroit           44.8 31.5 20.6 14    
                       
FOX MLB ALL-STAR GAME-07/11/2006 FOX .T….. 8:39 PM 49 9.3 4.6 6.4 4.5 6.2 14424 66
Pittsburgh           41.5 28.8 20.7 14.2    
                       
FOX MLB ALL-STAR GAME-07/10/2007 FOX .T….. 8:48 PM 49 8.4 4.1 5.7 3.8 5.1 12530 67
San Francisco           42.4 29.4 20.1 13.8    
                       
FOX MLB ALL-STAR GAME-07/15/2008 FOX .T….. 8:42 PM 50 9.3 4.5 6.0 4.1 5.2 14540 66
New York (A)           41 27 18.8 12.2    
2008 vs. 2007 Rtg % Diff 11% 10% 5% 8% 2% 16%
                   

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